DiscoverBorderlands Trail (+ Ultra) Running[Wolfie's World] Why Trail Runner of the Year Misses the Mark.
[Wolfie's World] Why Trail Runner of the Year Misses the Mark.

[Wolfie's World] Why Trail Runner of the Year Misses the Mark.

Update: 2025-01-14
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Trail Runner of the Year (TROY) is well intentioned but it asks too much of fans and shows that trail running content in general has room to grow.

The scope is global and fans simply aren't aware enough of the global talent pool and performances of trail races around the globe.

  • Why are the industry content creators missing what fans want?
  • Where is the entertainment?

Brian doesn't just tear it down, he rebuilds.

  • What could entertainment look like in trail running?
  • How do we bring back the "E"?

Wolfie's World is a weekly monologue by Brian Peterson (@wolfrunner) on the Borderlands Platfrom. Borderlands doesn't exercize any editorial contral. It provides that platform and allows Brian to say whatever he wants.

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Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025

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[Wolfie's World] Why Trail Runner of the Year Misses the Mark.

[Wolfie's World] Why Trail Runner of the Year Misses the Mark.

Josh Rosenthal, Runner